Reviews sell books. They're also a pain. Depending on what website you believe, as few as 1% of readers might actually write a review. For authors, that's unfortunate. Reviews (as mentioned in the first line) sell books. Good, bad - they increase your presence online. Now, there are solicited reviews as well as these random... Continue Reading →
Marketing: The Annoying Kind
My marketing updates have been well-received, so I'm tossing another one your way. Unlike the blog tour and shop talk, this one is my least favorite technique. Why? Because there is a thin line between marketing through these so-called "public cold calls" on social media and spamming. Oh, I felt some of you roll your eyes.... Continue Reading →
A Digression in Negativity
I've discussed the people filled road to success in earlier posts. It's the reality which gives extroverts an edge in business, but there's a dangerous edge which aspiring authors have - at times - internalized. You are owed nothing. Instant success doesn't exist. There isn't a magic doorway into millions of books sold without an inch... Continue Reading →
Two Week Update
Between trying my best to ignore Amazon's wacky rankings to obsessively working my social media platforms, this hasn't been a week I'd take much pride in. Overall, despite the anxiousness and distractions abound, this week has gone rather well. I've increased my twitter interactions by around 50% with a marked increase in followers. Had a... Continue Reading →
Writers and the Web
In the age of epublishing and vanity presses, the markets are saturated with manuscripts. What does this mean for the aspiring author? It means, ultimately, authors don't simply write. The act of preparing a piece of work isn't enough. Even if you make it through agents, editors, and publishers, getting a book sold often takes... Continue Reading →