On October 15th, I ran a fantasy ad via BookBub ($594) for my debut novel, High Summons. At the time, my young adult urban fantasy series (WARLOCK OF ROCHESTER) had two available books, and I'd just provided the third to my publisher. Book Stats when accepted for ad: Reviews: 10 Average Amazon Stars: 4.1/5 Copies Sold Daily:... Continue Reading →
Book Signing
Sorry I've been MIA the last week and a day. Things have gotten a bit hectic as I'm finalizing book 3 in the Warlock of Rochester series, books 1 & 2 are out in paperback (and available in several libraries), and my first round of book signings have started. As a small press author, I... Continue Reading →
Social Media Management: Facebook
These last four weeks, I've run the majority of my publisher's social media pages. At first, I spent 10+ hours a day designing posts, responding to comments, and researching different areas to improve our reach. The most time consuming part? Redesigning all headers and profile images. I'm a big believer in an organization's main page... Continue Reading →
Platform Building
Aspiring authors have it tough. Large online sellers like Amazon have driven down book prices. Those with an already made platform can still succeed, but to cut costs, publishers have cut publicists and marketing. Indie authors and small press authors are familiar with doing their own leg work. Perhaps seeing their success is what drove... Continue Reading →
Cover Design
Cover artists, graphic designers – the masters of the thumbnail. Even though the books are the authors’ babies, the image translation is up to someone else. Someone we might not know. Someone who might not have even read your book. First phase, don’t leave anything to chance. Find commercially free images to give the artists.... Continue Reading →