At the beginning of April, I went through the fun process of setting High Summons – the first book in my Warlock of Rochester series – to free. I’ll be breaking my analysis and summary of how I did this, what happened, and how I would do it better in the future into three parts.... Continue Reading →
Weekend Experiment: 99c Sale
Stacking ads - the indie author way? Obviously, putting one after another or even multiple ads on the same day should widen your visibility. However, not all promotions are the same. While I've found previous success with larger ads (i.e. BookBub) or the blog tour if I'm aiming for reviews, my move from publish-focused to... Continue Reading →
Pitch Contest Lessons: Host Addition
Kadee Carder and I have just finished the final days of #PitProm. With three winners, Team Fantasy came out on top with two out of three Queens being from our court. I might be absurdly proud. The next few weeks will be interviews with the winner; however, today is a day of reflection. I've learned... Continue Reading →
Social Media Management: Facebook
These last four weeks, I've run the majority of my publisher's social media pages. At first, I spent 10+ hours a day designing posts, responding to comments, and researching different areas to improve our reach. The most time consuming part? Redesigning all headers and profile images. I'm a big believer in an organization's main page... Continue Reading →
Platform Building
Aspiring authors have it tough. Large online sellers like Amazon have driven down book prices. Those with an already made platform can still succeed, but to cut costs, publishers have cut publicists and marketing. Indie authors and small press authors are familiar with doing their own leg work. Perhaps seeing their success is what drove... Continue Reading →