These last four weeks, I've run the majority of my publisher's social media pages. At first, I spent 10+ hours a day designing posts, responding to comments, and researching different areas to improve our reach. The most time consuming part? Redesigning all headers and profile images. I'm a big believer in an organization's main page... Continue Reading →
Internet Cliques?
Social Media – the cliques of the internet. While the pack of internet folks moves from one to the next, there’s always some that stay behind. Memes joke about the two sides of Tumblr – of Pinterest. Digital anthropologists study them like physical civilizations. I stare and slink away back to dead bodies. Dead bodies... Continue Reading →
Internship Post: Facebook
Marketing is difficult. My publisher has a list of promo pages and paid for promotional companies that we can refer to; however, there's not a step-by-step list on how to market. It isn't their fault. Even large publishing companies don't necessarily do that. In fact, that's why I even have an internship! Because the literary... Continue Reading →
Marketing: The Annoying Kind
My marketing updates have been well-received, so I'm tossing another one your way. Unlike the blog tour and shop talk, this one is my least favorite technique. Why? Because there is a thin line between marketing through these so-called "public cold calls" on social media and spamming. Oh, I felt some of you roll your eyes.... Continue Reading →
Eli Celata 