How do you judge your marketing success if you don't have direct access to book sales? Well, to some degree, you can't judge individual campaign types or individual ad success. Amazon rankings can help, but once again, the system there is comparative and inconsistent. When publishing traditionally, you generally get schedule reports with paychecks. Mine... Continue Reading →
Author Spotlight: Jane McGarry
Title: Unexpected Rewards Olivia Davenport is looking forward to her future. After all, Prince Liam has professed his love and King William has promised her a reward for her role on a recent mission. She fully expects to continue her knightly training while enjoying a blossoming romance with her Prince. The King, however, has other ideas, appointing... Continue Reading →
Marketing: The Annoying Kind
My marketing updates have been well-received, so I'm tossing another one your way. Unlike the blog tour and shop talk, this one is my least favorite technique. Why? Because there is a thin line between marketing through these so-called "public cold calls" on social media and spamming. Oh, I felt some of you roll your eyes.... Continue Reading →
Writers and the Web
In the age of epublishing and vanity presses, the markets are saturated with manuscripts. What does this mean for the aspiring author? It means, ultimately, authors don't simply write. The act of preparing a piece of work isn't enough. Even if you make it through agents, editors, and publishers, getting a book sold often takes... Continue Reading →
Author Spotlight: Krysten Lindsay Hager
Title: True Colors Author: Kristen Lindsay Hager Back Cover Blurb: Landry Albright just wants to be one of the interesting girls at school who always have exciting things going on in their lives. She wants to stand out, but also wants to fit in, so she gives in when her two best friends, Ericka... Continue Reading →